Why the Scotch Beef label is your guarantee of excellence
- Advertising feature
- 5 February 2013
Win a meal for two at a Scotch Beef Club restaurant
Any chef will tell you that a meal is only as good as its ingredients. The Scotch Beef Club, as its name suggests, has a very exclusive policy when it comes to selecting its meat. And they’re so proud of the fact they only serve the best beef available, that they promote it very clearly on their menus.
Those same chefs will also tell you that you don’t have to have years of experience in catering to spot top quality, succulent and great tasting beef. In fact one glance of the untrained eye will tell you everything from how well the animals were treated, to the quality of the grass they ate and that the beef has full traceability. All you have to do is look for the Scotch Beef label.
This label is your guarantee that the animals were born and reared on farms in Scotland that meet our vigorous quality standards. With Scotland’s fresh air, pure water and rolling farmland all contributing to the unique rich and succulent taste of Scotch Beef.
Scotland is seen as the perfect place to raise livestock. So Scotch Beef also carries the PGI Promise – which stands for Protected Geographical Indication. Only the finest produce which is unique to a particular area is awarded this honour – which confirms Scotch Beef well deserved world-renowned reputation.
So if you want to dine in, in style, look out for the Scotch Beef label. And if you want to dine out in style, enter the competition and download a free seasonal recipe booklet.